Derby Property Investment

Area Guide

Property Investment in the Derby City Region

Updated April 2023

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If you’re a regular visitor to the Residential Estates website, you’ll know that we’ve previously published a property investment guide to Derby’s nearest neighbour, Nottingham. Many of the regional strengths that make Nottingham a stand-out destination for investors apply equally to Derby, but this up-and-coming Derbyshire city has much to offer besides. Continuing economic growth, a multibillion-pound inward investment programme, and a history of strong rental demand are all helping to create an exceptionally attractive buy-to-let market.

In our guide, we explore some of the reasons for this, including:

  • Derby’s economy

  • Inward investment in Derby

  • Major developments in Derby

  • Derby’s principal growth sectors

  • Derby’s housing market

  • Buy-to-let investment in Derby

  • The student property market

  • Predictions for the buy-to-let market in Derby

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Why Invest in Derby? A Summary

In recent years, Derby has established itself as a highly rewarding property investment destination whose appeal only gets stronger as time goes on. It has strengths in advanced manufacturing and numerous other high-value sectors that are helping to support one of the highest rates of average earnings in Britain.

Importantly, Derby is also is part of a region that has wide-ranging plans for employment growth and urban regeneration – forces that will inevitably boost local rental demand.

In short, a range of key indicators suggests that Derby will remain one of the country’s best buy-to-let destinations, and not just for the short term but for decades to come. Some of those indicators include:

  • Part of the East Midlands, one of the UK’s fastest-growing regional economies

  • Continuing population growth

  • £billions worth of inward investment secured in the last ten years

  • Major regeneration projects currently in the pipeline

  • A multimillion-pound beneficiary of the Transforming Cities Fund

  • 4,500 jobs created since 2017

  • Thousands of new jobs forecast over the next decade

  • A high concentration of high-value industries

  • The second-highest average earnings in Britain

  • Massive rental demand

  • Affordable property prices

  • Strong rental yields

  • A university student population of circa 34,000

  • Set to benefit indirectly from HS2 rail links

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  • Advanced manufacturing is a key sector for Derby. Around 22,000 jobs are supported by the aerospace, automotive and railway engineering industries, but these are by no means the only high-value sectors in the city.

    According to Derby City Council, other important sectors for GVA and employment include:

    Creative and digital industries (12,500 jobs)

    Quarrying (a £2 billion industry in the county)

    Textiles (85,000 jobs and 2,300 businesses)

    Tourism (worth £2.15 billion to the local economy; 28,000 jobs)

    Other important sectors include hospitality and logistics.

    The top 5 sectors in terms of business population include:

    Professional, scientific and technical: 17.2% (1,225 enterprises)

    Construction: 12.4% (905)

    Retail: 8.4% (615)

    Business administration: 7.6% (560)

    IT and communications: 7.1% (515)

    In essence, the local economy is built on higher skills and relatively ‘future-proof’ roles. This is a characteristic that should support robust demand for higher quality rental accommodation for many years to come.

  • In order to take advantage of the faster connection times promised by HS2, a new station is to be built at Toton, between Derby and Nottingham. According to HS2, the station will boast rapid connections to Derby, Nottingham, Leicester and East Midlands Airport. These connections will include new railway and tram lines, and a new link road to the M1 motorway. From here, it should be possible to reach either Derby or Nottingham in just 10 minutes.

    Other journey times:

    Birmingham Interchange: 17 minutes

    Birmingham Curzon Street: 20 minutes

    Leeds: 27 minutes

    York: 35 minutes

    London: 52 minutes

    The East Midlands HS2 Growth Strategy predicts that, regionally, HS2 could help to create 74,000 new jobs and add £4 billion per annum by 2043.

  • Located in Derbyshire in the East Midlands, Derby is part of a region that regularly appears in the top UK rankings for buy-to-let investment. Its central location has helped to make it popular amongst larger employers; particularly manufacturers and logistics companies that can make use of convenient transport links. Derby now hosts such global names as Rolls Royce, Toyota and the train manufacturer Bombardier. In all, around 22,000 people work in advanced manufacturing across Derbyshire.

    According to the ONS and the 2021 Census, Derby has a population of 261,400. That’s over 5% higher than in 2011, and the figure is expected to grow to 281,800 by 2041. .

    Population: 261,400

    Business population: 8,350 (Derby) / 29,700 (Derbyshire)

    Manufacturing accounts for the largest percentage of local employment

    Annual exports: circa £6.1bn (of which 90% manufactured goods)

    Around 43,000 engineers live in Derby and the surrounding area

    The average weekly wage is £619, which compares to a national mean of £497

    Derby has a strong R&D sector; in the UK top 4 for patent applications

    Derby City Council has a City Centre Masterplan that seeks to leverage £3.5 billion in new investment and create 4,000 new jobs by 2030

  • Derby’s high-value industries, impressive rates of pay and continuing economic growth are helping to attract rising numbers of workers to the city. Rental demand is already high, but a continuing influx of new residents would put even more pressure on the sector.

    Covid-19 and the threat of a no-deal Brexit have created two, ‘once in a generation’ challenges for the local economy. It is important not to read too much into market data that has arisen during such a turbulent period, but even in the midst of all the upheaval, Derby has performed well.

     According to Zoopla, average values in Derby rose by 3.68% between June and August 2020, which equates to an upturn of £7,333 in absolute cash terms. According to Rightmove, annual price growth was more modest but values in 2020 were still “8% up on the 2017 peak of £179,285.”

  • The average values quoted by Rightmove and Zoopla (£193,915 and £206,633 respectively) are well below the UK mean. For comparison, Rightmove’s August 2020 House Price Index puts the national average at £319,497.

    In other words, despite all the economic activity now taking place, average prices are still very affordable. This is most likely because many of the most important social and economic impacts have yet to be felt. Investment projects are generating new jobs, certainly, and putting more money into local supply chains, but their longer-term effects will be much more pronounced. Jobs and rental demand should grow steadily and continuously over the next 20 years, creating ideal conditions for buy-to-let investors.

    In other words, Derby is an excellent market for longer-term investments; the sort of destination that should deliver rewarding results, year after year. Job growth and a rising population should fuel dependable, steadily increasing rental demand, while rising disposable incomes should help to drive up average house prices.

    More immediately, Derby should also deliver strong yields. Low prices and strong rental demand are always an attractive combination for investors, and as the economy gathers pace, gross returns should only improve.

    According to the online lettings platform Howsy, Derby has seen rental yields improve quickly in recent months, pushing the city into the UK top 10 for growth. LiveYield.co.uk has reported that average gross returns have varied between 3.7% and 4.8% by postcode. (These averages relate to all property types, of course, and a carefully selected property could deliver substantially more.)

Inward Investment in Derby

According to Marketing Derby, the agency tasked with promoting the city to commercial investors, Derby has secured “£4 billion of investment in the last ten years, and £2.3bn of known projects (are currently) in the pipeline.” It also notes that “We have attracted £359 million of investment into Derby over the past three years… (and) attracted 4,500 new jobs.”

In May 2022, Irwin Mitchell's UK Powerhouse report projected that, by the end of 2023, Derby would create thousands more new jobs and have the fastest-growing economy in the East Midlands.

These are important details for property investors because a buoyant economy generally helps to sustain rising standards of living, and these, in turn, typically translate into more money in the pockets of potential tenants and buyers. Over the long term, property values have generally mirrored average disposable incomes, so a strong economy bodes well in terms of both rental demand and longer-term capital appreciation.

Some of Derby’s most notable investment programmes include:

  • Derby Silk Mill

  • Derby Market Hall

  • Grade A offices, Bold Lane

  • Becketwell regeneration

  • The Nightingale Quater

  • Full-Fibre Connectivity

Our investment guide provides more information on these investment programmes but is clear that there are big plans to boost Derby's economy and investment opportunities in the near future. 

Speak to a consultant about property investment in Derby

Some of Derby’s most notable investment programmes include:

  • Derby City Council writes: “The City Centre Masterplan sets out a strategic context for investment opportunities in the city … (2015-2030), demonstrating the Council’s commitment to the regeneration of the city centre. By 2030, this masterplan aims to leverage £3.5 billion in investment (and to) create 4,000 new jobs.”

    This is essentially the umbrella project for a host of urban renewal schemes in and around the centre. Examples include:

    Derby Silk Mill: a five-year, £17 million scheme to create the ‘Museum of Making’ on the site of the world’s first factory.

    Derby Market Hall: an £11.4 million programme designed to convert a Victorian-era hall into a popular new retail centre; scheduled for completion in 2023.

    Grade A offices, Bold Lane: a £6.9 million new build project that has created a 4-storey office block in the Sadler Gate area. It is expected to support around 200 new jobs when fully tenanted.

    Becketwell regeneration: Becketwell is part of Derby city centre and the subject of a £200 million regeneration project. Now well under way, the scheme will ultimately comprise a mix of office, retail, leisure and residential spaces, together with a hotel and a new public square. In all, the work is expected to create between 2,000 and 2,700 new FTE jobs.

    The Nightingale Quarter: described as “one of the largest city centre regeneration sites in the UK”, this £150 million regeneration scheme will see the site of a former hospital used to create new leisure, residential and exhibition space, together with improved public access, green spaces and cafes.

    In June 2020, the Council submitted a bid for £23.7 million of additional funding under the Future High Streets Fund initiative, aiming to unlock a total investment of around £100 million. This followed the award of £70 million of ‘levelling up’ funding.

    Together with neighbouring Nottingham, Derby also stands to share £161 million from the UK government’s Transforming Cities Fund. The work is being overseen by the Derby Economic Recovery Task Force, which has already distributed over £40 million in business grant aid via Derby City Council. It is also proposing a flood defence programme and a new business park extension that could create up to 5,000 jobs.

  • In April 2020, Derby City Council asked the economic consultancy company Regeneris to evaluate the likely economic impact of “near-universal full fibre connectivity… in the city over a 15-year period.” As the report shows, the planned roll-out of faster broadband across Derby could have significant and lasting effects.

    • £70 million in increased average property values

    • £69 million resulting from “Smart City initiatives including home automation technologies, smart energy networks and intelligent transportation systems”

    • £14 million as a result of digital enhancements in healthcare delivery

    • £39 million in improved productivity amongst Derby’s business community

    • £21 million in added GVA resulting from increased start-up growth

  • Advanced manufacturing is a key sector for Derby. Around 22,000 jobs are supported by the aerospace, automotive and railway engineering industries, but these are by no means the only high-value sectors in the city.

    According to Derby City Council, other important sectors for GVA and employment include:

    • Creative and digital industries (12,500 jobs)

    • Quarrying (a £2 billion industry in the county)

    • Textiles (85,000 jobs and 2,300 businesses)

    • Tourism (worth £2.15 billion to the local economy; 28,000 jobs)

    Other important sectors include hospitality and logistics.

    The top 5 sectors in terms of business population include:

    • Professional, scientific and technical: 17.2% (1,225 enterprises)

    • Construction: 12.4% (905)

    • Retail: 8.4% (615)

    • Business administration: 7.6% (560)

    • IT and communications: 7.1% (515)

    In essence, the local economy is built on higher skills and relatively ‘future-proof’ roles. This is a characteristic that should support robust demand for higher quality rental accommodation for many years to come.

  • As a result of the government’s decision to scrap the eastern leg of HS2, high speed services will not run directly into Derby as originally planned. However, HS2 services that run to the East Midlands will be able to continue onto the recently upgraded and electrified Midland Main Line. Though not an HS2 line itself, the direct link to the Midlands hub should still significantly reduce journey times.

    The East Midlands HS2 Growth Strategy predicts that, regionally, HS2 could help to create 74,000 new jobs and add £4 billion per annum by 2043.

  • Derby’s high-value industries, impressive rates of pay and continuing economic growth are helping to attract rising numbers of workers to the city. Rental demand is already high, but a continuing influx of new residents would put even more pressure on the sector.

    According to a press release by Halifax in October 2022, average residential values rose, year-on-year, by 12.6%. Since then, growth-rates have declined UK-wide but Derby is still outperforming UK market averages. In March 2023, the Land Registry showed that average values had risen from £183,890 to £208,638 over the 12 months to December 2022; an annual gain of 13.45%.

  • In March 2023, Zoopla estimated that a typical home in Derby would cost £225,944. That compares against the average UK figure of £260,800 which it quoted in its February House Price Index.

    In other words, despite all the economic activity now taking place, average prices are still very affordable. This is most likely because many of the most important social and economic impacts have yet to be felt. Investment projects are generating new jobs, certainly, and putting more money into local supply chains, but their longer-term effects will be much more pronounced. Jobs and rental demand should grow steadily and continuously over the next 20 years, creating ideal conditions for buy-to-let investors.

    Derby is therefore a very promising market for longer term investments; the sort of destination that should deliver rewarding results, year after year. Job growth and a rising population should fuel dependable, steadily increasing rental demand, while rising disposable incomes should help to drive up average house prices in 2024 and beyond.

    More immediately, Derby should also deliver strong yields. Low prices and strong rental demand are always an attractive combination for investors, and as the economy gathers pace, gross returns should only improve.

    According to the SpareRoom UK Rental Index for Q4 2022, the rental cost of a typical room in Derby rose, year-on-year by 16%, and according to PropertyData for March 2023, residential yields were averaging around 5.5% in the central DE1 postcode.

  • The University of Derby is an important employer in the city and, with two campuses, it is responsible for attracting a considerable volume of local rental demand. In all, around 34,000 students attend the university, representing a sizeable proportion of the city population.

    Generally, student rental demand is spread across the city but there are particular concentrations around the city centre and the campuses at Allestree and Buxton. This demand extends to a variety of property types, though more modern, self-contained student flats with good internet connectivity are particularly sought after.

Lets look at the Derby City area for investment in more detail

  • Introducing its masterplan, Derby City Council writes: “Over the last decade, Derby has seen billions of pounds in investment, thousands of jobs created and huge regeneration successes, but we are not resting on our laurels.

    “The City Centre Masterplan sets out a strategic context for investment opportunities in the city … (2015-2030), demonstrating the Council’s commitment to the regeneration of the city centre. By 2030, this masterplan aims to leverage £3.5 billion in investment (and to) create 4,000 new jobs.”

    This is essentially the umbrella project for a host of urban renewal schemes in and around the centre. Examples include:

    • Derby Silk Mill: a five-year, £17 million scheme to create the ‘Museum of Making’ on the site of the world’s first factory. It opened in 2021.

    • Derby Market Hall: an £11.4 million programme designed to convert a Victorian-era hall into a popular new retail centre; phase 2 began in January 2023 and the development as a whole is expected to open towards the end of 2024.

    • Grade A offices, Bold Lane: a £6.9 million new build project that has created a 4-storey office block in the Sadler Gate area. It is expected to support around 200 new jobs when fully tenanted.

    • Becketwell regeneration: Becketwell is part of Derby city centre and the subject of a £200 million regeneration project. Now well under way, the scheme will ultimately comprise a mix of office, retail, leisure and residential spaces, together with a hotel and a new public square. In all, the work is expected to create between 2,000 and 2,700 new FTE jobs.

    • The Nightingale Quarter: described as “one of the largest city centre regeneration sites in the UK”, this £150 million regeneration scheme will see the site of a former hospital used to create new leisure, residential and exhibition space, together with improved public access, green spaces and cafes.

    These schemes follow other important regeneration works, such as major improvements to the Cathedral Quarter – one of the city’s main shopping districts. Moreover, they are likely to be followed by further investment if the City Council’s latest funding bid is approved by the UK government.

    In June 2020, the Council submitted a successful bid for two projects under the Future High Streets Fund initiative. In May 2021, it secured £15 million to support the Market Hall transformation and the Eastern Gateway project. An article in The Business Desk, June 2020, noted that “the money will help bring new office space, create public areas, utilise digital technology to improve visitor experience, and provide a new use for one of the city’s most historic buildings… (It) would unlock a total investment of around £100 million – with the rest coming from the Council and private investors.”

    This followed the award of £70 million of ‘levelling up’ funding.

  • In June 2020, Derby City Council announced that, together with Nottingham, the city would jointly receive £161 million from the UK government’s Transforming Cities Fund. The money is being used “to launch an electric rapid-transit route through the city centre, create new park & ride hubs, improved cycling and public transport links, and electric vehicle charging points.”

    The work is being overseen by the Derby Economic Recovery Task Force, which was established to manage the city’s economic growth as it emerges from the Covid-19 lockdown. It has already distributed over £40 million in business grant aid via Derby City Council and has numerous other projects in progress. Amongst others, these include a proposed “flood defence programme … that could free up land to create a new city centre park, build hundreds of homes and create commercial space for 1,000 jobs.”

    The Task Force is also supporting the creation of a new business park extension that would cover 177 hectares and create up to 5,000 jobs. A key element of the South Derby Growth Zone, Infinity Park will provide a base for “high-value technology employment and skills”. The developer, Hallam Land Management, submitted its planning application July 2020. It forms part of a larger £100 million plan to create a string of garden villages across the region, and work is expected to continue for between 10 and 20 years.

    The extended durations of these schemes are important because they will continue to inject money and jobs into the local economy for decades, rather than just a few years. This, in turn, should support greater economic stability, investor confidence and – as a result of rising employment – a gradual upwelling in demand for residential property.

  • In April 2020, Derby City Council released data from a report by the economic consultancy company Regeneris. Its remit was to evaluate the likely economic impact of “near-universal full fibre connectivity… in the city over a 15-year period.” As the report shows, the planned roll-out of faster broadband across Derby could have significant and lasting effects.

    • £70 million in increased average property values

    • £69 million resulting from “Smart City initiatives including home automation technologies, smart energy networks and intelligent transportation systems”

    • £14 million as a result of digital enhancements in healthcare delivery

    • £39 million in improved productivity amongst Derby’s business community

    • £21 million in added GVA resulting from increased start-up growth

    • This amounts to £213 million in total impact

  • Advanced manufacturing is a key sector for Derby. Around 22,000 jobs are supported by the aerospace, automotive and railway engineering industries, but these are by no means the only high value sectors in the city.

    According to Derby City Council, other important sectors for GVA and employment include:

    • Creative and digital industries (12,500 jobs)

    • Quarrying (a £2 billion industry in the county)

    • Textiles (85,000 jobs and 2,300 businesses)

    • Tourism (worth £2.15 billion to the local economy; 28,000 jobs)

    The Council notes that in terms of business population, the ‘professional, scientific and technical’ category is the single largest sector, accounting for over 17% of all enterprises in the area. The top 5 sectors include:

    • Professional, scientific and technical: 17.2% (1,225 enterprises)

    • Construction: 12.4% (905)

    • Retail: 8.4% (615)

    • Business administration: 7.6% (560)

    • IT and communications: 7.1% (515)

    Other important sectors include the arts, hospitality, logistics and, of course, manufacturing.

    ONS reports that in terms of job numbers, the most important sectors include:

    • Manufacturing: 20% of all jobs in Derby

    • Health & social work: 16%

    • Wholesale & retail: 12.5%

    • Business administration: 8.5%

    • Education: 8.5%

    • Professional & scientific: 7.5%

    • Hospitality: 7%

    It’s important to note that many of these sectors can be considered comparatively ‘high value’ and well placed to sustain employment for decades to come. Moreover, the largest single category of job roles is ‘professional occupations’ which, according to the City Council, accounts for 20.1% of all employment locally. Next comes ‘associate professional & technical occupations’ at 14.3%. This weighting towards better-paid roles goes some way to explaining Derby’s comparatively high wages.

    In short, the local economy is built on higher skills and relatively ‘future-proof’ roles. This is a characteristic that should support robust demand for higher quality rental accommodation for many years to come.

Derby Property Market Predictions for 2023

In its 5-Year Residential Forecast, Savills has suggested that all regions will see a sharp drop in values over the course of 2023, but that most will then begin a gradual recovery. The company doesn’t give figures specifically for Derby, but it expects the East Midlands to sit close the middle of the regional table for capital growth, with properties gaining an average of 8.9% by 2027.

Market predictions are difficult at the best of times and, faced with the uncertainties brought about by the war in Ukraine and the cost-of-living crisis, the task is especially difficult. But the dust will settle eventually and, in the meantime, Derby will continue to show all the characteristics of an outstanding investment destination. Demand for rental accommodation greatly exceeds supply, average prices remain affordable, and a wealth of important urban regeneration projects are sure to invigorate the local economy for many years to come.

For all these reasons and more, Derby has become a property investment destination that is well worth watching.

Speak to a consultant about property investment in Derby

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